This statistic describes the results of a survey among hotels about the usage of outdoor advertising in the marketing mix across Indian hotels in the 2017 financial year, based on star category. In that year, about 75 percent of 5-star deluxe hotels across India used outdoor advertising as a marketing tool.
Usage of outdoor advertising in the marketing mix among hotels across India in FY 2017, by star category
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HVS Global Hospitality Services. (February 21, 2018). Usage of outdoor advertising in the marketing mix among hotels across India in FY 2017, by star category [Graph]. In Statista. Retrieved June 16, 2024, from https://www.statista.com/statistics/729315/outdoor-advertising-usage-among-hotels-by-star-category-india/
HVS Global Hospitality Services. "Usage of outdoor advertising in the marketing mix among hotels across India in FY 2017, by star category." Chart. February 21, 2018. Statista. Accessed June 16, 2024. https://www.statista.com/statistics/729315/outdoor-advertising-usage-among-hotels-by-star-category-india/
HVS Global Hospitality Services. (2018). Usage of outdoor advertising in the marketing mix among hotels across India in FY 2017, by star category. Statista. Statista Inc.. Accessed: June 16, 2024. https://www.statista.com/statistics/729315/outdoor-advertising-usage-among-hotels-by-star-category-india/
HVS Global Hospitality Services. "Usage of Outdoor Advertising in The Marketing Mix among Hotels across India in Fy 2017, by Star Category." Statista, Statista Inc., 21 Feb 2018, https://www.statista.com/statistics/729315/outdoor-advertising-usage-among-hotels-by-star-category-india/
HVS Global Hospitality Services, Usage of outdoor advertising in the marketing mix among hotels across India in FY 2017, by star category Statista, https://www.statista.com/statistics/729315/outdoor-advertising-usage-among-hotels-by-star-category-india/ (last visited June 16, 2024)
Usage of outdoor advertising in the marketing mix among hotels across India in FY 2017, by star category [Graph], HVS Global Hospitality Services, February 21, 2018. [Online]. Available: https://www.statista.com/statistics/729315/outdoor-advertising-usage-among-hotels-by-star-category-india/