Share of individuals who sold goods via the internet in Sweden 2014-2019
From 2014 to 2019, the share of Swedes who sold goods via the internet fluctuated but increased overall. While 40 percent of the population sold goods online in 2014, this was the case for 60 percent as of 2019. The highest share of Swedes selling goods via the internet was measured in 2018, amounting to 62 percent of the respondents.