Gardein brand profile in the United States 2023
When it comes to meat substitutes users, brand awareness of Gardein is at 61 percent in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Gardein in the United States?
In total, 22 percent of U.S. meat substitutes users say they like Gardein.
What is the usage share of Gardein in the United States?
All in all, 23 percent of meat substitutes users in the United States use Gardein.
How loyal are the customers of Gardein?
Around 16 percent of meat substitutes users in the United States say they are likely to use Gardein again. Set in relation to the 23 percent usage share of the brand, this means that 70 percent of their customers show loyalty to the brand.
What's the buzz around Gardein in the United States?
In July 2023, about 17 percent of U.S. meat substitutes users had heard about Gardein in the media, on social media, or in advertising over the past four weeks.