COVID-19: impact on e-commerce activity in France 2020

The e-commerce business has been on the rise in the past years, due to the gradual digitization of every day activities. Many marketers have forecasted the growth of e-commerce, and with the coronavirus outbreak, issues with proximity shopping have led to a strong acceleration of that said development. Thus, the source had asked online retailers as well as pure players in France in March 2020, if the lockdown measures as well as the new hygiene codes had affected their business. Almost 70 percent of e-merchants reported a felt effect.

Were you able to maintain your e-commerce activity?

Characteristic	Share of respondents
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Release date

March 2020

More information

Region

France

Survey time period

March 23-25, 2020

Number of respondents

134 respondents

Special properties

Online retailers and pure players

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The question was phrased by the source as follows: "Votre activité e-commerce est-elle maintenue ?"

The source does not provide any information regarding percentage points exceeding 100 percent.

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