In the first half of 2021, open programmatic connected TV (CTV) advertising in the Europe, Middle East, and Africa (EMEA) region attracted 2.4 billion U.S. dollars in spending. That constitutes a 100 percent increase from the 1.2 billion reported in the first half of 2020.
Open programmatic connected TV (CTV) advertising spending in the Europe, Middle East, and Africa (EMEA) region from 1st half 2019 to 1st half 2021 (in billion U.S. dollars)
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Statistics
Pixalate. (December 2, 2021). Open programmatic connected TV (CTV) advertising spending in the Europe, Middle East, and Africa (EMEA) region from 1st half 2019 to 1st half 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 23, 2024, from https://www.statista.com/statistics/1221441/ctv-ad-spend-emea/
Pixalate. "Open programmatic connected TV (CTV) advertising spending in the Europe, Middle East, and Africa (EMEA) region from 1st half 2019 to 1st half 2021 (in billion U.S. dollars)." Chart. December 2, 2021. Statista. Accessed May 23, 2024. https://www.statista.com/statistics/1221441/ctv-ad-spend-emea/
Pixalate. (2021). Open programmatic connected TV (CTV) advertising spending in the Europe, Middle East, and Africa (EMEA) region from 1st half 2019 to 1st half 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 23, 2024. https://www.statista.com/statistics/1221441/ctv-ad-spend-emea/
Pixalate. "Open Programmatic Connected Tv (Ctv) Advertising Spending in The Europe, Middle East, and Africa (Emea) Region from 1st Half 2019 to 1st Half 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 2 Dec 2021, https://www.statista.com/statistics/1221441/ctv-ad-spend-emea/
Pixalate, Open programmatic connected TV (CTV) advertising spending in the Europe, Middle East, and Africa (EMEA) region from 1st half 2019 to 1st half 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1221441/ctv-ad-spend-emea/ (last visited May 23, 2024)
Open programmatic connected TV (CTV) advertising spending in the Europe, Middle East, and Africa (EMEA) region from 1st half 2019 to 1st half 2021 (in billion U.S. dollars) [Graph], Pixalate, December 2, 2021. [Online]. Available: https://www.statista.com/statistics/1221441/ctv-ad-spend-emea/