FMCG brands accounted for approximately one quarter of the total advertising budget on Yandex Video Network that operated on Yandex online services primarily in Russia and the CIS region in 2020. The second largest advertiser category on the network was the IT and telecommunications industry.
Advertising expenditure distribution on Yandex Video Network in Russia and the CIS 2020, by industry
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Yandex. (March 17, 2021). Advertising expenditure distribution on Yandex Video Network in Russia and the CIS 2020, by industry [Graph]. In Statista. Retrieved June 12, 2024, from https://www.statista.com/statistics/1240750/yandex-video-network-ad-share-by-industry-russia-cis/
Yandex. "Advertising expenditure distribution on Yandex Video Network in Russia and the CIS 2020, by industry." Chart. March 17, 2021. Statista. Accessed June 12, 2024. https://www.statista.com/statistics/1240750/yandex-video-network-ad-share-by-industry-russia-cis/
Yandex. (2021). Advertising expenditure distribution on Yandex Video Network in Russia and the CIS 2020, by industry. Statista. Statista Inc.. Accessed: June 12, 2024. https://www.statista.com/statistics/1240750/yandex-video-network-ad-share-by-industry-russia-cis/
Yandex. "Advertising Expenditure Distribution on Yandex Video Network in Russia and The Cis 2020, by Industry." Statista, Statista Inc., 17 Mar 2021, https://www.statista.com/statistics/1240750/yandex-video-network-ad-share-by-industry-russia-cis/
Yandex, Advertising expenditure distribution on Yandex Video Network in Russia and the CIS 2020, by industry Statista, https://www.statista.com/statistics/1240750/yandex-video-network-ad-share-by-industry-russia-cis/ (last visited June 12, 2024)
Advertising expenditure distribution on Yandex Video Network in Russia and the CIS 2020, by industry [Graph], Yandex, March 17, 2021. [Online]. Available: https://www.statista.com/statistics/1240750/yandex-video-network-ad-share-by-industry-russia-cis/