According to a survey conducted in South Korea, around 66 percent of respondents stated they viewed online videos via the well-known over-the-top (OTT) service YouTube in the previous year. YouTube showed the highest viewer penetration rate among OTT services available in South Korea. This was followed by Netflix and Tving.
Viewer penetration rate for over-the-top (OTT) videos in South Korea in 2022, by service
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
10
- Premium Statistic Average monthly usage time of online video apps South Korea 2021, by app
- Premium Statistic Most common devices to watch online video on television worldwide 2018
- Premium Statistic Chile: streaming platforms used by seniors 2018
- Premium Statistic Share of individuals who watched videos in Norway 2008-2022
- Premium Statistic Daily time spent watching videos in Norway 2009-2022
- Premium Statistic Popular OTT video services by number of MAU South Korea 2022
- Premium Statistic Digital video watching frequency among U.S. adults 2022, by age group
- Premium Statistic Consumer spending on digital and physical video in Denmark 2013-2022, by sector
- Premium Statistic Consumer spending on digital and physical video in Denmark 2013-2022
- Premium Statistic Global physical home video revenue 2017-2026
About the region
10
- Premium Statistic Number of users of leading video streaming apps Android South Korea 2020
- Premium Statistic Video streaming services for accessing Korean drama worldwide 2022
- Premium Statistic Video streaming services for accessing Korean movies worldwide 2022
- Premium Statistic Video streaming services for accessing Korean animation worldwide 2022
- Premium Statistic Watching OTT video devices in South Korea 2021
- Premium Statistic User activity levels on Coupang play South Korea 2021
- Premium Statistic OTT video services usage rate South Korea 2023, by service
- Premium Statistic Most frequently used social media in South Korea 2023
- Basic Statistic Popular YouTube channels South Korea 2023, by views
- Premium Statistic Usage rate of selected SVoD services South Korea 2022
Other regions
9
- Premium Statistic Italy: preferred online videos 2018, by type
- Premium Statistic Australia: unique viewers to leading video streaming sites 2014
- Premium Statistic Leading video streaming online services ranked by monthly unique users in the UK 2016
- Premium Statistic Leading video streaming apps used by Japanese children 2016
- Premium Statistic Leading video streaming services in Argentina 2021
- Premium Statistic Share of app installs in streaming market India 2018 by company
- Premium Statistic Consumer spending on SVOD in Sweden 2012-2020
- Premium Statistic Mexico: platforms children use to access video content online 2021
- Basic Statistic Video services considered the best for kids' content in the U.S. 2020
Related statistics
10
- Premium Statistic OTT video consumption in South Korea 2023, by age group
- Premium Statistic VOD viewers using mobile devices in South Korea 2011-2019
- Premium Statistic Number of SVOD service subscriptions South Korea 2019
- Premium Statistic Ways of learning about new series and movies for online streaming South Korea 2019
- Premium Statistic Most frustrating aspect of watching video online South Korea 2019
- Premium Statistic Popular social media among 45-54 years in South Korea 2018
- Premium Statistic MCN recognition in South Korea 2016, by age group
- Premium Statistic Monthly spending on K-pop worldwide 2018-2023
- Premium Statistic Monthly time spent on K-pop worldwide 2023, by country
- Premium Statistic Naver Band frequent user penetration in South Korea 2014-2023
Further related statistics
2
Further Content: You might find this interesting as well
Korea Creative Content Agency. (February 29, 2024). Viewer penetration rate for over-the-top (OTT) videos in South Korea in 2022, by service [Graph]. In Statista. Retrieved June 03, 2024, from https://www.statista.com/statistics/1262733/south-korea-over-the-top-ott-viewer-penetration-rate-by-service/
Korea Creative Content Agency. "Viewer penetration rate for over-the-top (OTT) videos in South Korea in 2022, by service." Chart. February 29, 2024. Statista. Accessed June 03, 2024. https://www.statista.com/statistics/1262733/south-korea-over-the-top-ott-viewer-penetration-rate-by-service/
Korea Creative Content Agency. (2024). Viewer penetration rate for over-the-top (OTT) videos in South Korea in 2022, by service. Statista. Statista Inc.. Accessed: June 03, 2024. https://www.statista.com/statistics/1262733/south-korea-over-the-top-ott-viewer-penetration-rate-by-service/
Korea Creative Content Agency. "Viewer Penetration Rate for Over-the-top (Ott) Videos in South Korea in 2022, by Service." Statista, Statista Inc., 29 Feb 2024, https://www.statista.com/statistics/1262733/south-korea-over-the-top-ott-viewer-penetration-rate-by-service/
Korea Creative Content Agency, Viewer penetration rate for over-the-top (OTT) videos in South Korea in 2022, by service Statista, https://www.statista.com/statistics/1262733/south-korea-over-the-top-ott-viewer-penetration-rate-by-service/ (last visited June 03, 2024)
Viewer penetration rate for over-the-top (OTT) videos in South Korea in 2022, by service [Graph], Korea Creative Content Agency, February 29, 2024. [Online]. Available: https://www.statista.com/statistics/1262733/south-korea-over-the-top-ott-viewer-penetration-rate-by-service/