This statistic shows the share of smartphone app users who have upgraded from a free app to a paid version. As of March 2014, it was found that 34 percent of users in five selected countries had upgraded a free app to a paid version.
Share of smartphone app users who have upgraded from a free app to a paid version as of March 2014
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Mobile app monetization
Overview
8
- Basic Statistic Annual number of global mobile app downloads 2016-2023
- Premium Statistic Mobile app downloads worldwide 2019-2027, by segment
- Premium Statistic Mobile app revenue worldwide 2019-2027, by segment
- Premium Statistic Leading iPhone apps worldwide 2023, by downloads
- Premium Statistic Leading Android apps worldwide 2023, by downloads
- Basic Statistic Quarterly consumer spend on mobile apps per user 2019-2023
- Premium Statistic Global mobile app consumer spending 2016-2023
- Premium Statistic Global mobile app consumer spending 2023, by region
User acquisition, retention, and conversion
8
- Premium Statistic Reasons for global consumer to keep using their favorite apps 2023, by age
- Premium Statistic App discovery and download channel 2023, by market
- Premium Statistic App discovery and download channel 2023, by age group
- Premium Statistic Frequency of app deletion among global users 2023
- Premium Statistic Global Android app retention rate Q3 2023
- Premium Statistic Global iOS app retention rate Q3 2023
- Premium Statistic Impact of Apple ATT on UA performance worldwide 2024
- Premium Statistic Mobile app fraud estimated global value 2022-2023, by region
App monetization
7
- Premium Statistic Average price of paid Android apps 2024
- Premium Statistic Average price of paid iOS apps 2024
- Premium Statistic Average price of paid Amazon Appstore apps 2024
- Premium Statistic Mobile app ad spending growth worldwide 2024
- Premium Statistic Global app market revenues 2018-2027, by segment
- Premium Statistic Global app market revenues growth 2018-2026, by segment
- Basic Statistic App monetization methods by U.S. publishers 2024
App stores
4
App publishers
7
- Basic Statistic Most popular global app publishers 2023
- Premium Statistic Global app & games reaching one billion U.S. dollars in cumulative revenues 2013-2023
- Basic Statistic Fastest apps based on days needed to reach 150 million downloads 2023
- Basic Statistic Most downloaded Meta Platforms apps worldwide 2023
- Basic Statistic Microsoft apps: most downloaded worldwide Q4 2023
- Basic Statistic Disney: global revenue of leading apps 2023
- Basic Statistic Most downloaded Google apps worldwide 2023
Spotlight: subscription apps
7
- Premium Statistic Subscription model adoption in selected app categories 2023
- Premium Statistic Android subscription apps global install rate 2022-2023
- Premium Statistic iOS subscription apps global install rate 2022-2023
- Premium Statistic Mobile app subscription global renewal rates 2022
- Premium Statistic Free trial strategies within subscription apps 2024
- Premium Statistic Length of free trial periods within subscription apps 2024
- Premium Statistic Mobile app subscribers retained after one year 2024, by renewal model
Further related statistics
5
- Podcast consumption on mobile in the U.S. 2017
- Use of mobile devices to make restaurant reservations in the U.S. 2014, by age group
- Smartphone share of handset unit sales in the United Kingdom (UK) 2010-2013
- U.S. cell phone owners who use mobile banking 2013, by ethnicity
- Survey: ownership of mobile devices by U.S. American adults 2011-2012
Further Content: You might find this interesting as well
Statistics
- Podcast consumption on mobile in the U.S. 2017
- Use of mobile devices to make restaurant reservations in the U.S. 2014, by age group
- Smartphone share of handset unit sales in the United Kingdom (UK) 2010-2013
- U.S. cell phone owners who use mobile banking 2013, by ethnicity
- Survey: ownership of mobile devices by U.S. American adults 2011-2012
Google. (March 29, 2014). Share of smartphone app users who have upgraded from a free app to a paid version as of March 2014 [Graph]. In Statista. Retrieved June 15, 2024, from https://www.statista.com/statistics/296244/app-users-who-upgrade-from-free-to-paid-apps/
Google. "Share of smartphone app users who have upgraded from a free app to a paid version as of March 2014." Chart. March 29, 2014. Statista. Accessed June 15, 2024. https://www.statista.com/statistics/296244/app-users-who-upgrade-from-free-to-paid-apps/
Google. (2014). Share of smartphone app users who have upgraded from a free app to a paid version as of March 2014. Statista. Statista Inc.. Accessed: June 15, 2024. https://www.statista.com/statistics/296244/app-users-who-upgrade-from-free-to-paid-apps/
Google. "Share of Smartphone App Users Who Have Upgraded from a Free App to a Paid Version as of March 2014." Statista, Statista Inc., 29 Mar 2014, https://www.statista.com/statistics/296244/app-users-who-upgrade-from-free-to-paid-apps/
Google, Share of smartphone app users who have upgraded from a free app to a paid version as of March 2014 Statista, https://www.statista.com/statistics/296244/app-users-who-upgrade-from-free-to-paid-apps/ (last visited June 15, 2024)
Share of smartphone app users who have upgraded from a free app to a paid version as of March 2014 [Graph], Google, March 29, 2014. [Online]. Available: https://www.statista.com/statistics/296244/app-users-who-upgrade-from-free-to-paid-apps/