Latin America: WhatsApp user share 2018, by gender

Published by
Tiago Bianchi,
Aug 25, 2023
During a survey conducted from June to August 2018, approximately 64.6 percent of male respondents from 18 Latin American countries stated they used WhatsApp. Meanwhile, 63.7 percent of female interviewees claimed to use that social network.

Overall, more than 28 percent of people in the region recently said they do not use any social network.

Share of WhatsApp users in Latin America in 2018, by gender

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Source

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Release date

November 2018

Region

LAC

Survey time period

June 15 to August 2, 2018

Number of respondents

20,204 respondents

Method of interview

Face-to-face interview

Supplementary notes

The survey was carried out in 18 countries of the region (Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Uruguay and Venezuela). In each of the countries the number of respondents amounted to between 1,000 and 1,200. The samples were representative for the population of each of the countries.

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