This statistic shows the global spending of online travel agencies on direct advertising from 2012 to 2016. It also shows estimated spending from 2017 to 2018. In 2016, online travel agencies spent 7,305 million US dollars worldwide on direct advertising.
Direct advertising spending of online travel agencies worldwide from 2012 to 2018 (in billion U.S. dollars)
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Morgan Stanley. (November 10, 2017). Direct advertising spending of online travel agencies worldwide from 2012 to 2018 (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 23, 2024, from https://www.statista.com/statistics/799432/advertising-spending-of-global-online-travel-agencies/
Morgan Stanley. "Direct advertising spending of online travel agencies worldwide from 2012 to 2018 (in billion U.S. dollars)." Chart. November 10, 2017. Statista. Accessed May 23, 2024. https://www.statista.com/statistics/799432/advertising-spending-of-global-online-travel-agencies/
Morgan Stanley. (2017). Direct advertising spending of online travel agencies worldwide from 2012 to 2018 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 23, 2024. https://www.statista.com/statistics/799432/advertising-spending-of-global-online-travel-agencies/
Morgan Stanley. "Direct Advertising Spending of Online Travel Agencies Worldwide from 2012 to 2018 (in Billion U.S. Dollars)." Statista, Statista Inc., 10 Nov 2017, https://www.statista.com/statistics/799432/advertising-spending-of-global-online-travel-agencies/
Morgan Stanley, Direct advertising spending of online travel agencies worldwide from 2012 to 2018 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/799432/advertising-spending-of-global-online-travel-agencies/ (last visited May 23, 2024)
Direct advertising spending of online travel agencies worldwide from 2012 to 2018 (in billion U.S. dollars) [Graph], Morgan Stanley, November 10, 2017. [Online]. Available: https://www.statista.com/statistics/799432/advertising-spending-of-global-online-travel-agencies/