Growth rate of the beauty and personal care market in India 2015-2016 by segment

Growth rate of the beauty and personal care (BPC) market in India between 2015 and 2016, by segment

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Release date

June 2017

Region

India

Survey time period

2015 to 2016

Supplementary notes

Segment definitions: Mass includes products which cost less than 80% of the average category price; popular includes products which cost between 80% to 120% of the average category price; premium includes products which cost greater than 120% of the average category price.

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