Advertising in Colombia – statistics & facts
Key insights
- Colombia's annual ad spending
- 5.98tn COP
Detailed statistics
Advertising spending in Colombia 2022-2024
- Colombia’s top medium by ad spend
- Digital
Detailed statistics
Ad spend in Colombia 2022, by medium
- Top industry by digital ad spend
- Online stores
Detailed statistics
Leading industries in Colombia 2023, by estimated digital ad spend share
Editor’s Picks Current statistics on this topic
Current statistics on this topic
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Overview
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- Premium Statistic Ad media owners' revenue worldwide from 2018-2028
- Premium Statistic Advertising spending worldwide 2024, by region
- Premium Statistic Advertising spending in Latin America 2022-2026
- Premium Statistic Ad spending in selected markets worldwide 2024
- Premium Statistic Annual change in advertising spending in Latin America 2021-2026
- Premium Statistic Distribution of ad spending in selected countries in Latin America 2022, by format
- Premium Statistic Share of digital ad spend in selected countries in Latin America 2023, by format
- Premium Statistic Advertising spending in selected countries in Latin America & the Caribbean 2017-2028
- Premium Statistic Change in ad spending in selected countries in Latin America 2024
Overview
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Ad media owners' revenue worldwide from 2018-2028
Ad media owners' revenue worldwide from 2018-2028
Advertising media owners' revenue worldwide from 2018 to 2028 (in billion U.S. dollars)
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Advertising spending worldwide 2024, by region
Advertising spending worldwide 2024, by region
Advertising spending worldwide in 2024, by region (in billion U.S. dollars)
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Advertising spending in Latin America 2022-2026
Advertising spending in Latin America 2022-2026
Advertising spending in Latin America from 2022 to 2026 (in billion U.S. dollars)
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Ad spending in selected markets worldwide 2024
Ad spending in selected markets worldwide 2024
Advertising spending in selected markets worldwide in 2024 (in billion U.S. dollars)
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Annual change in advertising spending in Latin America 2021-2026
Annual change in advertising spending in Latin America 2021-2026
Annual change in advertising spending in Latin America from 2021 to 2026
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Distribution of ad spending in selected countries in Latin America 2022, by format
Distribution of ad spending in selected countries in Latin America 2022, by format
Distribution of advertising spending in selected countries in Latin America in 2022, by format
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Share of digital ad spend in selected countries in Latin America 2023, by format
Share of digital ad spend in selected countries in Latin America 2023, by format
Distribution of digital advertising spending in selected countries in Latin America in 2023, by format
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Advertising spending in selected countries in Latin America & the Caribbean 2017-2028
Advertising spending in selected countries in Latin America & the Caribbean 2017-2028
Advertising spending in selected countries in Latin America and the Caribbean from 2017 to 2028 (in million U.S. dollars)
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Change in ad spending in selected countries in Latin America 2024
Change in ad spending in selected countries in Latin America 2024
Change in advertising spending in selected countries in Latin America in 2024
Colombian overview
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Colombia: ad services revenue 2019, by source
Colombia: ad services revenue 2019, by source
Revenue generated by advertising services in Colombia in 2019, by source (in billion Colombian pesos)
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Media ad spend growth in Colombia 2023-2024
Media ad spend growth in Colombia 2023-2024
Change in advertising spending in Colombia in 2023 and 2024
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Ad spend in Colombia 2022, by medium
Ad spend in Colombia 2022, by medium
Distribution of advertising spending in Colombia in 2022, by medium
Digital advertising
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- Premium Statistic Digital ad spend in Colombia 2010-2022
- Premium Statistic Digital ad spend growth in Colombia 2016-2022
- Premium Statistic Video ad spend in Colombia 2020-2022
- Premium Statistic Display ad spend in Colombia 2020-2022
- Premium Statistic Colombia: programmatic ad spend 2017-2026
- Premium Statistic Digital ad spend in Colombia 2022-2023, by device
- Premium Statistic GoogleAds average monthly CPC in Colombia 2023, by industry
- Premium Statistic Leading industries in Colombia 2023, by estimated digital ad spend share
Digital advertising
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Digital ad spend in Colombia 2010-2022
Digital ad spend in Colombia 2010-2022
Digital advertising spending in Colombia from 2010 to 2022 (in billion Colombian pesos)
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Digital ad spend growth in Colombia 2016-2022
Digital ad spend growth in Colombia 2016-2022
Change in digital advertising spending in Colombia from 2016 to 2022
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Video ad spend in Colombia 2020-2022
Video ad spend in Colombia 2020-2022
Digital video advertising spending in Colombia from 2020 to 2022 (in billion Colombian pesos)
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Display ad spend in Colombia 2020-2022
Display ad spend in Colombia 2020-2022
Digital display advertising spending in Colombia from 2020 to 2022 (in billion Colombian pesos)
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Colombia: programmatic ad spend 2017-2026
Colombia: programmatic ad spend 2017-2026
Programmatic advertising spending in Colombia from 2017 to 2026 (in million U.S. dollars)
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Digital ad spend in Colombia 2022-2023, by device
Digital ad spend in Colombia 2022-2023, by device
Distribution of digital advertising spending in Colombia in 2022 and 2023, by device
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GoogleAds average monthly CPC in Colombia 2023, by industry
GoogleAds average monthly CPC in Colombia 2023, by industry
Average cost-per-click (CPC) in Google Ads search advertising in selected industries in Colombia in May 2023 (in U.S. dollars)
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Leading industries in Colombia 2023, by estimated digital ad spend share
Leading industries in Colombia 2023, by estimated digital ad spend share
Leading industries in Colombia in September 2023, by estimated digital ad spend share
Leading companies
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- Premium Statistic Largest advertising companies in Colombia 2022
- Premium Statistic Net income of advertising companies in Colombia 2022
- Premium Statistic Operating revenue of Casa Editorial El Tiempo S.A. 2020-2022
- Premium Statistic MMS Comunicaciones Colombia revenue 2020-2022
- Premium Statistic Vision & Marketing revenue 2020-2022
- Premium Statistic Havas Media Colombia revenue 2020-2022
Leading companies
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Largest advertising companies in Colombia 2022
Largest advertising companies in Colombia 2022
Leading companies in the advertising industry in Colombia in 2022, by operating revenue (in billion Colombian pesos)
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Net income of advertising companies in Colombia 2022
Net income of advertising companies in Colombia 2022
Net income of advertising companies with highest revenues in Colombia in 2022 (in billion Colombian pesos)
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Operating revenue of Casa Editorial El Tiempo S.A. 2020-2022
Operating revenue of Casa Editorial El Tiempo S.A. 2020-2022
Operating revenue of Casa Editorial El Tiempo S.A. from 2020 to 2022 (in billion Colombian pesos)
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MMS Comunicaciones Colombia revenue 2020-2022
MMS Comunicaciones Colombia revenue 2020-2022
Operating revenue of MMS Comunicaciones Colombia SAS from 2020 to 2022 (in billion Colombian pesos)
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Vision & Marketing revenue 2020-2022
Vision & Marketing revenue 2020-2022
Operating revenue of Vision & Marketing SAS from 2020 to 2022 (in billion Colombian pesos)
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Havas Media Colombia revenue 2020-2022
Havas Media Colombia revenue 2020-2022
Operating revenue of Havas Media Colombia SAS from 2020 to 2022 (in billion Colombian pesos)
Consumer insights
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- Premium Statistic Non-digital advertising touchpoints in Colombia 2023
- Premium Statistic Digital advertising touchpoints in Colombia 2023
- Premium Statistic Attitudes towards online advertising in Colombia 2023
- Premium Statistic Reasons motivating internet users to click on an online ad in Colombia 2022
- Premium Statistic Leading reasons discouraging internet users to click on an online ad in Colombia 2022
- Premium Statistic Internet users' attitudes toward influencer marketing in Colombia 2022
- Premium Statistic Main channels of new brand discovery Colombia Q3 2023
- Premium Statistic Usefulness of advertising in Colombia 2022
Consumer insights
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Non-digital advertising touchpoints in Colombia 2023
Non-digital advertising touchpoints in Colombia 2023
Non-digital advertising touchpoints in Colombia as of June 2023
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Digital advertising touchpoints in Colombia 2023
Digital advertising touchpoints in Colombia 2023
Digital advertising touchpoints in Colombia as of June 2023
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Attitudes towards online advertising in Colombia 2023
Attitudes towards online advertising in Colombia 2023
Attitudes towards online advertising in Colombia as of June 2023
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Reasons motivating internet users to click on an online ad in Colombia 2022
Reasons motivating internet users to click on an online ad in Colombia 2022
Leading reasons motivating internet users to click on an online ad in Colombia as of July 2022
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Leading reasons discouraging internet users to click on an online ad in Colombia 2022
Leading reasons discouraging internet users to click on an online ad in Colombia 2022
Leading reasons discouraging internet users from clicking on an online ad in Colombia as of July 2022
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Internet users' attitudes toward influencer marketing in Colombia 2022
Internet users' attitudes toward influencer marketing in Colombia 2022
Internet users' attitudes toward influencer marketing in Colombia as of July 2022
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Main channels of new brand discovery Colombia Q3 2023
Main channels of new brand discovery Colombia Q3 2023
Most common sources of new brand, product, and service discovery among internet users in Colombia as of 3rd quarter 2023
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Usefulness of advertising in Colombia 2022
Usefulness of advertising in Colombia 2022
Usefulness of advertising according to internet users from Colombia as of March 2022
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