Chile: banks with highest ad spend 2019

Published by
J. G. Navarro,
Jan 6, 2023
In 2019, Scotiabank was the bank with the highest share of the advertising investment, 22 percent, out of the bank industry in Chile. In second place ranked, was Banco Falabella, which had 15 percent of the shares of the total of advertising investment.

Distribution of banking industry advertising spending in Chile in 2019, by brand

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Release date

January 2020

Region

Chile

Survey time period

2019

Special properties

free TV, pay TV, radio, newspapers, magazines, and out-of-home advertising

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