Main reasons for purchasing organic food in Ireland 2020, by gender
In 2020, the leading reason to purchase organic food for grocery shoppers in Ireland for male and female respondents was that they perceive it to be better for their health. Furthermore, according to the survey, slightly more female respondents enjoyed the taste of organic food, than male respondents. Approximately 23 percent of females stated that their main reason for purchasing organic food was that it tastes better, this number was only 19 percent among their male counterparts.