Most common social media activities in Italy 2023

Published by
Umair Bashir,
Feb 14, 2024
"Liked posts by other users" and "Sent private messages" are the top two answers among Italian consumers in our survey on the subject of "Most common social media activities".
Find this and more survey data on most common social media activities in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Most common social media activities in Italy as of December 2023

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Number of respondents

12,209 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these things have you done on social media in the past 4 weeks?"

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Overview

6

Benchmarks

6

Usage

6

Social media platforms

5

Social video platforms

8

Spotlight: Social media advertising

5

Further related statistics

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Topics

Social media usage in ItalySocial mediaSocial media and global eventsSocial media usage in Western EuropeInternet usage in Italy
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