Flight search engine online bookings by brand in Italy 2024

We asked Italian consumers about "Flight search engine online bookings by brand" and found that "Booking.com" takes the top spot, while "Opodo" is at the other end of the ranking.
These results are based on a representative online survey conducted in 2024 among 669 consumers in Italy.

Flight search engine online bookings by brand in Italy as of December 2024

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Number of respondents

669 respondents

Age group

18-64 years

Special properties

respondents who booked flight tickets online

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these providers have you booked a flight from in the past 12 months (online booking via a website or app)?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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