Primary bank by company / brand in Italy 2023

Published by
Alexander Kunst,
Aug 29, 2023
We asked Italian consumers about "Primary bank by company / brand" and found that "Intesa Sanpaolo" takes the top spot, while "Banca Generali Private" is at the other end of the ranking.
These results are based on a representative online survey conducted in 2023 among 2,032 consumers in Italy. Statista Consumer Insights offer you exclusive market research results from over 50 countries and territories worldwide.

Primary bank by company / brand in Italy as of June 2023

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Number of respondents

2,032 respondents

Age group

18-64 years

Supplementary notes

During the survey, the question was phrased as follows: "At which of these banks is the account held that you primarily use?"

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Statistics on " Banking industry in Italy "

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