Online vs. offline product research by category in Japan 2022

Published by
Alexander Kunst,
Mar 15, 2023
When asked about "Online vs. offline product research by category", most Japanese respondents pick "Consumer electronics (e.g. TV, smartphones)" as an answer. 40 percent did so in our online survey in 2022.
The Global survey is part of Statista Consumer Insights, providing you with exclusive consumer survey results on more than 500 industries and topics.

Online vs. offline product research by category in Japan in 2022

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Number of respondents

1,032 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "For which of these products do you mostly look for information online rather than offline?"

Citation formats
Use Statista now: unlimited access to all content

Statistics on " E-commerce in Japan "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you E-commerce in Japan

Overview

5

Business strategy

4

B2B e-commerce

3

B2C e-commerce

5

C2C e-commerce

4

Cross-border e-commerce

3

Platform operators

5

Further related statistics

8

Further Content: You might find this interesting as well

Statistics

Topics

Online shopping behavior in the United StatesHoliday season e-commerce in the United StatesFashion e-commerce in the United StatesE-commerce returns in the United StatesOnline shopping behavior in Canada
Use Statista now: unlimited access to all content
Learn more about how Statista can support your business.
Menu