Colombia digital fitness segment revenue 2019-2027

Over the last two observations, the revenue is forecast to significantly increase in all segments. As part of the positive trend, the revenue reaches the maximum value for both segments at the end of the comparison period. Particularly noteworthy is the segment Digital Fitness & Well-Being Devices, which has the highest value of 332.45 million U.S. dollars.

Find other insights concerning similiar markets and segments, such as a comparison of revenue in Japan and a comparison of number of users in Canada.

Revenue of the digital fitness segment of the eServives market in Colombia from 2019-2027 (in million U.S. dollars)

Characteristic	Digital Fitness & Well-Being Devices	Digital Fitness & Well-Being Apps
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Supplementary notes

Data provided by Statista Market Insights are estimates.

The Digital Fitness & Well-Being segment contains the user and revenue development of two product categories: (1) portable, connected fitness devices (Digital Fitness & Well-Being Devices) and (2) digital fitness apps for use with a smartphone and/or tablet (Digital Fitness & Well-Being Apps).

The Digital Fitness & Well-Being Devices segment comprises devices that are explicitly intended for fitness and motion tracking. These include, in particular, smartwatches, smart scales equipped with sensors and activity trackers that measure and analyze the physical activity and body functions of the wearer. Smart clothing, smart shoes, and smart eyewear are excluded.

The Digital Fitness & Well-Being Apps segment includes fitness apps for detecting/tracking/analyzing and sharing vitality and fitness achievements. It also covers nutrition and diet apps, which help users analyze their nutrition behaviors and keep a record of their eating patterns with the purpose of improving health and nutrition choices.

Meditation apps include apps that help users keep calm, control their emotions during stressful periods, and concentrate on the present moment. The most popular apps in this segment are Headspace, Calm, and Ten Percent Happier.

The user base covers paying and non-paying customers. The revenue figures only include revenues generated from paid apps offering premium options and from in-app purchases; revenues from app downloads and advertising revenues are not included.

The data only reflects B2C revenues; B2B and C2C revenues are not covered.

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