Sales channels travel & tourism Philippines 2025

In the Philippines, online sales in the travel & tourism market have become increasingly popular over the course of time. In 2017, nearly half of all sales occurred offline. By 2025, the share of online sales is set to increase to as much as 66 percent, according to the Mobility Market Outlook.

Distribution of sales channels of the travel & tourism market in the Philippines from 2017 to 2025

Characteristic	Online	Offline
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Supplementary notes

The Travel & Tourism market contains package holidays, hotel stays, private vacation rentals and cruises. Users represent the number of travelers. Well-known providers of package holidays are online travel agencies (OTAs) such as Expedia and Opodo and tour operators such as TUI. Specialized providers of hotels and private accommodation booked online are, for example, Hotels.com, Booking.com, and Airbnb. The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival.

Offline bookings made, for example, in a travel agencies office or by telephone are also included in this segment.

All figures are estimates. A detailed methodology can be found in the Mobility Market Outlook.

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