Russia casual dating services users by income 2021

Concerning the three income groups, the group of low income has the largest share with 34.88 percent. Contrastingly, the group of high income is ranked last, with 30.23 percent. Thereby the difference to the low income lies at 4.65 percentage points.

Find other insights concerning similiar markets and segments, such as a ranking by country regarding revenue in the event tickets segment of the eservices market and a ranking by country regarding revenue in the music events segment of the eservices market.

Income distribution of casual dating services users in Russia in 2021, by income

Characteristic	Share of users
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Supplementary notes

The eServices market segment Dating Services contains the user and revenue development of three service categories: (1) Matchmaking, (2) Online Dating and (3) Casual Dating. Dating Services are generally characterized by their search functionality which enables its users to establish interpersonal relationships via the internet. This includes the focused search for life partners, flirts or sexual partners. Both dating portals and apps are incorporated into the examination.
The Matchmaking market segment contains dating services for the systematic search for partners who are willing to enter into a long-term committed relationship by means of mathematical algorithms. The market segment of Online Dating is made up of online services that offer a platform on which its members can flirt, chat or fall in love. Two examples are Tinder and Bumble, these platforms focus on casual contacting and easy flirting among its members. Casual Dating comprises online services for the establishment of sexually oriented contacts outside of romantic relationships.
Offline dating agencies or online purchased tickets for speed dating or similar events are not included.

All figures are estimates. A detailed methodology can be found in the Statista Digital Market Outlook.

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