• Revenue of home & laundry care by segment France

In France, the home & laundry care market generated approximately 4.2 billion Euros in 2020, slightly less then revenue generated in Germany. According to the estimate of the Consumer Market Outlook, this value is expected to slightly increase over the next years reaching around 4.3 billion Euros by 2025. The majority of revenue created in the home & laundry care market was and is expected to continue to be generated by laundry care which in 2020 amounted to around 2 billion Euros. The French distribution of home & laundry care revenue is similar to that of other European Markets, as for example in the UK and Italy.

Revenue of the home & laundry care market in France from 2012 to 2025, by segment (in million Euros)

Characteristic	Laundry care	Household cleaners	Dishwashing detergents	Polishes, room scents & insecticides
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Supplementary notes

The Home and Laundry Care market covers cleaning products for private households. The market is differentiated by application fields: Laundry Care covers detergents for fabric care. Household Cleaners cover household detergents for surface care (incl. bleach and toilet care products). Dishwashing Detergents contains detergents for washing dishes and cutlery, and Polishes, Room Scents and Insecticides cover the remaining specialty products. The market takes into account consumable detergents for use in private households only (B2C). Auxiliary cleaning equipment (e.g. mops and brooms) are not included in the shown sales figures. Also excluded are professional products for industry use or household cleaning services (B2B). The market for Home and Laundry Care products is characterized by relatively low growth rates and is dominated by a few big brand manufacturers such as Procter & Gamble, Unilever, Reckitt Benckiser, Henkel, Kao and Lion.
For further information please see the methodology of the Consumer Market Outlook.