refashioner brand profile in the United States 2022
When it comes to second-hand apparel online shop users, brand awareness of refashioner is at 30% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is refashioner in the United States?
In total, 6% of U.S. second-hand apparel online shop users say they like refashioner. However, in actuality, among the 30% of U.S. respondents who know refashioner, 20% of people like the brand.
What is the usage share of refashioner in the United States?
All in all, 5% of second-hand apparel online shop users in the United States use refashioner. That means, of the 30% who know the brand, 17% use them.
How loyal are the customers of refashioner?
Around 3% of second-hand apparel online shop users in the United States say they are likely to use refashioner again. Set in relation to the 5% usage share of the brand, this means that 60% of their customers show loyalty to the brand.
What's the buzz around refashioner in the United States?
In June 2022, about 4% of U.S. second-hand apparel online shop users had heard about refashioner in the media, on social media, or in advertising over the past three months. Of the 30% who know the brand, that's 13%, meaning at the time of the survey there's little buzz around refashioner in the United States.
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