How high is the brand awareness of Feelunique in the UK? When it comes to beauty and health online shop users, brand awareness of Feelunique is at 42% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Feelunique in the UK? In total, 14% of UK beauty and health online shop users say they like Feelunique. However, in actuality, among the 42% of UK respondents who know Feelunique, 33% of people like the brand.
What is the usage share of Feelunique in the UK? All in all, 11% of beauty and health online shop users in the UK use Feelunique. That means, of the 42% who know the brand, 26% use them.
How loyal are the customers of Feelunique? Around 8% of beauty and health online shop users in the UK say they are likely to use Feelunique again. Set in relation to the 11% usage share of the brand, this means that 73% of their customers show loyalty to the brand.
What's the buzz around Feelunique in the UK? In July 2022, about 8% of UK beauty and health online shop users had heard about Feelunique in the media, on social media, or in advertising over the past three months. Of the 42% who know the brand, that's 19%, meaning at the time of the survey there's little buzz around Feelunique in the UK.
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Feelunique brand awareness, usage, popularity, loyalty, and buzz among beauty and health online shop users in the UK in 2022
During the survey, the questions were phrased as follows:
Brand Awareness: Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left.
Brand popularity: When it comes to beauty & health, which of the following brands do you like?
Brand usage: When it comes to beauty & health, which of the following brands have you used in the past 12 months?
Brand loyalty: When it comes to beauty & health, which of the following brands are you likely to use again in the future?
Brand buzz: Which of the following brands have you noticed in the media, on social media or in advertising in the past 3 months? Please think of news coverage, public discourse, sponsored content, and advertising.
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Statista. (July 22, 2022). Feelunique brand awareness, usage, popularity, loyalty, and buzz among beauty and health online shop users in the UK in 2022 [Graph]. In Statista. Retrieved February 15, 2025, from https://www.statista.com/forecasts/1252217/feelunique-beauty-and-health-brand-profile-in-the-uk?__sso_cookie_checker=failed
Statista. "Feelunique brand awareness, usage, popularity, loyalty, and buzz among beauty and health online shop users in the UK in 2022." Chart. July 22, 2022. Statista. Accessed February 15, 2025. https://www.statista.com/forecasts/1252217/feelunique-beauty-and-health-brand-profile-in-the-uk?__sso_cookie_checker=failed
Statista. (2022). Feelunique brand awareness, usage, popularity, loyalty, and buzz among beauty and health online shop users in the UK in 2022. Statista. Statista Inc.. Accessed: February 15, 2025. https://www.statista.com/forecasts/1252217/feelunique-beauty-and-health-brand-profile-in-the-uk?__sso_cookie_checker=failed
Statista. "Feelunique Brand Awareness, Usage, Popularity, Loyalty, and Buzz among Beauty and Health Online Shop Users in The Uk in 2022." Statista, Statista Inc., 22 Jul 2022, https://www.statista.com/forecasts/1252217/feelunique-beauty-and-health-brand-profile-in-the-uk?__sso_cookie_checker=failed
Statista, Feelunique brand awareness, usage, popularity, loyalty, and buzz among beauty and health online shop users in the UK in 2022 Statista, https://www.statista.com/forecasts/1252217/feelunique-beauty-and-health-brand-profile-in-the-uk?__sso_cookie_checker=failed (last visited February 15, 2025)
Feelunique brand awareness, usage, popularity, loyalty, and buzz among beauty and health online shop users in the UK in 2022 [Graph], Statista, July 22, 2022. [Online]. Available: https://www.statista.com/forecasts/1252217/feelunique-beauty-and-health-brand-profile-in-the-uk?__sso_cookie_checker=failed