The White Company brand profile in the UK 2022
When it comes to furniture online shop users, brand awareness of The White Company is at 56% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is The White Company in the UK?
In total, 13% of UK furniture online shop users say they like The White Company. However, in actuality, among the 56% of UK respondents who know The White Company, 23% of people like the brand.
What is the usage share of The White Company in the UK?
All in all, 7% of furniture online shop users in the UK use The White Company. That means, of the 56% who know the brand, 12% use them.
How loyal are the customers of The White Company?
Around 5% of furniture online shop users in the UK say they are likely to use The White Company again. Set in relation to the 7% usage share of the brand, this means that 71% of their customers show loyalty to the brand.
What's the buzz around The White Company in the UK?
In July 2022, about 2% of UK furniture online shop users had heard about The White Company in the media, on social media, or in advertising over the past three months. Of the 56% who know the brand, that's 4%, meaning at the time of the survey there's little to no buzz around The White Company in the UK.
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