TheWorks.co.uk brand profile in the UK 2022
When it comes to toys and baby online shop users, brand awareness of TheWorks.co.uk is at 84% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is TheWorks.co.uk in the UK?
In total, 41% of UK toys and baby online shop users say they like TheWorks.co.uk. However, in actuality, among the 84% of UK respondents who know TheWorks.co.uk, 49% of people like the brand.
What is the usage share of TheWorks.co.uk in the UK?
All in all, 34% of toys and baby online shop users in the UK use TheWorks.co.uk. That means, of the 84% who know the brand, 40% use them.
How loyal are the customers of TheWorks.co.uk?
Around 30% of toys and baby online shop users in the UK say they are likely to use TheWorks.co.uk again. Set in relation to the 34% usage share of the brand, this means that 88% of their customers show loyalty to the brand.
What's the buzz around TheWorks.co.uk in the UK?
In July 2022, about 9% of UK toys and baby online shop users had heard about TheWorks.co.uk in the media, on social media, or in advertising over the past three months. Of the 84% who know the brand, that's 11%, meaning at the time of the survey there's little buzz around TheWorks.co.uk in the UK.
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