Yelp brand profile in the UK 2022
When it comes to social media users, brand awareness of Yelp is at 33% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Yelp in the UK?
In total, 2% of UK social media users say they like Yelp. However, in actuality, among the 33% of UK respondents who know Yelp, 6% of people like the brand.
What is the usage share of Yelp in the UK?
All in all, 2% of social media users in the UK use Yelp. That means, of the 33% who know the brand, 6% use them.
How loyal are the users of Yelp?
Around 1% of social media users in the UK say they are likely to use Yelp again. Set in relation to the 2% usage share of the brand, this means that 50% of their users show loyalty to the brand.
What's the buzz around Yelp in the UK?
In May 2022, about 1% of UK social media users had heard about Yelp in the media, on social media, or in advertising over the past four weeks. Of the 33% who know the brand, that's 3%, meaning at the time of the survey there's little to no buzz around Yelp in the UK.
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