eHarmony brand profile in the UK 2022
How high is the brand awareness of eHarmony in the UK?
When it comes to dating service users, brand awareness of eHarmony is at 67% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is eHarmony in the UK?
In total, 21% of UK dating service users say they like eHarmony. However, in actuality, among the 67% of UK respondents who know eHarmony, 31% of people like the brand.
What is the usage share of eHarmony in the UK?
All in all, 17% of dating service users in the UK use eHarmony. That means, of the 67% who know the brand, 25% use them.
How loyal are the users of eHarmony?
Around 10% of dating service users in the UK say they are likely to use eHarmony again. Set in relation to the 17% usage share of the brand, this means that 59% of their users show loyalty to the brand.
What's the buzz around eHarmony in the UK?
In August 2022, about 22% of UK dating service users had heard about eHarmony in the media, on social media, or in advertising over the past three months. Of the 67% who know the brand, that's 33%, meaning at the time of the survey there's some buzz around eHarmony in the UK.
Want more brand data?
Explore more Statista Brand Profiles. If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Statista Brand Profiler has you covered.
When it comes to dating service users, brand awareness of eHarmony is at 67% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is eHarmony in the UK?
In total, 21% of UK dating service users say they like eHarmony. However, in actuality, among the 67% of UK respondents who know eHarmony, 31% of people like the brand.
What is the usage share of eHarmony in the UK?
All in all, 17% of dating service users in the UK use eHarmony. That means, of the 67% who know the brand, 25% use them.
How loyal are the users of eHarmony?
Around 10% of dating service users in the UK say they are likely to use eHarmony again. Set in relation to the 17% usage share of the brand, this means that 59% of their users show loyalty to the brand.
What's the buzz around eHarmony in the UK?
In August 2022, about 22% of UK dating service users had heard about eHarmony in the media, on social media, or in advertising over the past three months. Of the 67% who know the brand, that's 33%, meaning at the time of the survey there's some buzz around eHarmony in the UK.
Want more brand data?
Explore more Statista Brand Profiles. If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Statista Brand Profiler has you covered.
