How high is the brand awareness of Dennree in Germany? When it comes to organic food eaters, brand awareness of Dennree is at 38% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Dennree in Germany? In total, 8% of German organic food eaters say they like Dennree. However, in actuality, among the 38% of German respondents who know Dennree, 21% of people like the brand.
What is the usage share of Dennree in Germany? All in all, 7% of organic food eaters in Germany use Dennree. That means, of the 38% who know the brand, 18% use them.
How loyal are the consumers of Dennree? Around 5% of organic food eaters in Germany say they are likely to use Dennree again. Set in relation to the 7% usage share of the brand, this means that 71% of their consumers show loyalty to the brand.
What's the buzz around Dennree in Germany? In August 2022, about 3% of German organic food eaters had heard about Dennree in the media, on social media, or in advertising over the past three months. Of the 38% who know the brand, that's 8%, meaning at the time of the survey there's little to no buzz around Dennree in Germany.
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Dennree brand awareness, usage, popularity, loyalty, and buzz among organic food eaters in Germany in 2022
During the survey, the questions were phrased as follows:
Brand Awareness: Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left.
Brand popularity: When it comes to organic food, which of the following brands do you like?
Brand usage: When it comes to organic food, which of the following brands have you used in the past 12 months?
Brand loyalty: When it comes to organic food, which of the following brands are you likely to use again in the future?
Brand buzz: Which of the following brands have you noticed in the media, on social media or in advertising in the past 3 months? Please think of news coverage, public discourse, sponsored content, and advertising.
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Statista. (September 25, 2022). Dennree brand awareness, usage, popularity, loyalty, and buzz among organic food eaters in Germany in 2022 [Graph]. In Statista. Retrieved March 15, 2025, from https://www.statista.com/forecasts/1335356/dennree-organic-food-brand-profile-in-germany?__sso_cookie_checker=failed
Statista. "Dennree brand awareness, usage, popularity, loyalty, and buzz among organic food eaters in Germany in 2022." Chart. September 25, 2022. Statista. Accessed March 15, 2025. https://www.statista.com/forecasts/1335356/dennree-organic-food-brand-profile-in-germany?__sso_cookie_checker=failed
Statista. (2022). Dennree brand awareness, usage, popularity, loyalty, and buzz among organic food eaters in Germany in 2022. Statista. Statista Inc.. Accessed: March 15, 2025. https://www.statista.com/forecasts/1335356/dennree-organic-food-brand-profile-in-germany?__sso_cookie_checker=failed
Statista. "Dennree Brand Awareness, Usage, Popularity, Loyalty, and Buzz among Organic Food Eaters in Germany in 2022." Statista, Statista Inc., 25 Sep 2022, https://www.statista.com/forecasts/1335356/dennree-organic-food-brand-profile-in-germany?__sso_cookie_checker=failed
Statista, Dennree brand awareness, usage, popularity, loyalty, and buzz among organic food eaters in Germany in 2022 Statista, https://www.statista.com/forecasts/1335356/dennree-organic-food-brand-profile-in-germany?__sso_cookie_checker=failed (last visited March 15, 2025)
Dennree brand awareness, usage, popularity, loyalty, and buzz among organic food eaters in Germany in 2022 [Graph], Statista, September 25, 2022. [Online]. Available: https://www.statista.com/forecasts/1335356/dennree-organic-food-brand-profile-in-germany?__sso_cookie_checker=failed