Rosetta Stone brand profile in the United States 2022
How high is the brand awareness of Rosetta Stone in the United States?
When it comes to online education service users, brand awareness of Rosetta Stone is at 68% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Rosetta Stone in the United States?
In total, 26% of U.S. online education service users say they like Rosetta Stone. However, in actuality, among the 68% of U.S. respondents who know Rosetta Stone, 38% of people like the brand.
What is the usage share of Rosetta Stone in the United States?
All in all, 16% of online education service users in the United States use Rosetta Stone. That means, of the 68% who know the brand, 24% use them.
How loyal are the users of Rosetta Stone?
Around 13% of online education service users in the United States say they are likely to use Rosetta Stone again. Set in relation to the 16% usage share of the brand, this means that 81% of their users show loyalty to the brand.
What's the buzz around Rosetta Stone in the United States?
In August 2022, about 19% of U.S. online education service users had heard about Rosetta Stone in the media, on social media, or in advertising over the past three months. Of the 68% who know the brand, that's 28%, meaning at the time of the survey there's some buzz around Rosetta Stone in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to online education service users, brand awareness of Rosetta Stone is at 68% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Rosetta Stone in the United States?
In total, 26% of U.S. online education service users say they like Rosetta Stone. However, in actuality, among the 68% of U.S. respondents who know Rosetta Stone, 38% of people like the brand.
What is the usage share of Rosetta Stone in the United States?
All in all, 16% of online education service users in the United States use Rosetta Stone. That means, of the 68% who know the brand, 24% use them.
How loyal are the users of Rosetta Stone?
Around 13% of online education service users in the United States say they are likely to use Rosetta Stone again. Set in relation to the 16% usage share of the brand, this means that 81% of their users show loyalty to the brand.
What's the buzz around Rosetta Stone in the United States?
In August 2022, about 19% of U.S. online education service users had heard about Rosetta Stone in the media, on social media, or in advertising over the past three months. Of the 68% who know the brand, that's 28%, meaning at the time of the survey there's some buzz around Rosetta Stone in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
