U.S.: AR advertising ad spending 2017-2027

The ad spending in the 'AR Advertising' segment of the AR & VR market in the United States was forecast to continuously increase between 2023 and 2027 by in total 0.6 billion U.S. dollars (+57.14 percent). After the tenth consecutive increasing year, the indicator is estimated to reach 1.64 billion U.S. dollars and therefore a new peak in 2027. Notably, the ad spending of the 'AR Advertising' segment of the AR & VR market was continuously increasing over the past years.

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Revenue of the AR advertising industry in the U.S. 2017-2027 (in billion U.S. dollars)

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Supplementary notes

Data provided by Statista Market Insights are estimates.

The AR Advertising market includes revenues from in-app advertising. This can be pop-up advertising, banner advertising, or advertising that is directly integrated into the relevant app. Revenue figures only include spending on mobile apps. Revenues that are solely generated via the internet are not considered here. All revenue data solely refers to B2C transactions.

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