Leading opinions about shopping on e-commerce platforms among elderly in China 2022

Published by Statista Research Department, Feb 27, 2024
According to the Statista Global Consumer Survey conducted in China in 2022, around a third of the older respondents said they found online customer reviews very helpful when choosing a product. Comparatively, around 18 percent of the senior respondents thought they missed the shopping experience when buying things from digital marketplaces.

Leading attitudes towards online shopping among senior shoppers in China as of December 2022

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Number of respondents

5,325 respondents

Age group

50-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: " Which of these statements about online shopping do you agree with?"

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Statistics on " Senior consumers in China "

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Other statistics that may interest you Senior consumers in China

Demographical background

4

Financial status

4

Senior online shoppers

6

Preferences and behaviors

5

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Topics

Senior consumers in ChinaSocial insurance in ChinaAging population in ChinaShopping behavior in ChinaSeniors in Spain
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