Revenue of online sports and outdoor by select countries worldwide 2023

Comparing the six selected regions regarding the revenue in the 'Sports Equipment' segment of the toys & hobby E-commerce market, Worldwide is leading the ranking (25.11 billion U.S. dollars) and is followed by China with 9.29 billion U.S. dollars. At the other end of the spectrum is the United Kingdom with 0.81 billion U.S. dollars, indicating a difference of 24.3 billion U.S. dollars to Worldwide.

The Statista Market Insights cover a broad range of additional markets.

Forecast of the revenue of the e-commerce sports and outdoor market in select countries worldwide in 2023 (in billion U.S. dollars)

Characteristic	Revenue in billion U.S. dollars
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

The eCommerce Sports Equipment market refers to the online buying and selling of sports equipment, including apparel, footwear, accessories, and equipment for various sports activities such as football, basketball, tennis, golf, and others. This market encompasses the digital platforms and websites that facilitate the purchase of sports equipment, allowing customers to browse, compare, and purchase products online.

Structure:

The market consists out of several parts, namely: Exercise Equipment, Fishing Equipment, Golf Equipment, Outdoor Equipment, Racket Sports Equipment, Team Sports Equipment, Water Sports Equipment, Winter Sports Equipment. For more information on the definitions, please visit the respective market page.

Additional information:

eCommerce Sports Equipment comprises revenues, users, average revenue per user, and penetration rates. Revenues are derived from annual filings, national statistical offices, Google- and Alibaba-Trends, and industry knowledge. Sales Channels show online and offline revenue shares, as well as, desktop and mobile sales distribution. Revenues are including VAT. The market only displays B2C revenues and users for the above-mentioned markets, hence C2C, B2B, and reCommerce are not included.

Key players in the market are companies, such as Nike, Adidas, and Under Armour.

Market numbers for the total market sizes (online + offline) can also be found on the respective pages of the Consumer Market Insights.

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