Market share of HelloFresh in European countries in 2022

Published by Statista Research Department, Jan 10, 2024
HelloFresh was the market leader in the meal kits market in Europe in 2022. In many European countries, HelloFresh held a market share of more than 80 percent. In Italy, Norway, and Luxembourg, the German food subscription box company even had a 95 percent market share.

Market share of meal kit delivery company HelloFresh in selected European countries in 2022

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Supplementary notes

Meal Kit Delivery encompasses the online order and delivery of a recipe box where fresh ingredients are delivered to be prepared. This service is usually offered as a subscription plan where the customer selects the number of recipe meals per week they would like delivered (e.g. HelloFresh).

All figures are estimate. A detailed methodology can be found in the Statista Market Outlook.

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Statistics on " Meal kits in Europe "

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Key figures

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National markets

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Leading companies

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Brand usage and consumer behavior

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