Turkey: cosmetics market revenue by segment 2028

In 2023, the total revenue in the cosmetics market in Turkey reached nearly 1.2 billion U.S. dollars. Notably, the face segment stood out with the highest value of 314 million U.S. dollars in revenue. In the upcoming years, the revenue is forecast to significantly increase in all segments. As part of the positive trend, the indicator achieves the maximum value across all five different segments by the end of the comparison period.

Revenue in the cosmetics market in Turkey from 2018 to 2028, by segment (in million U.S. dollars)

Characteristic	Face	Lips	Eyes	Nails	Natural Cosmetics
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-

Download

Source

Show detailed source information?

Already a member?

Source

Use Ask Statista Research Service

More information

Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

The Cosmetics covers decorative cosmetics used for beautification and enhancing appearance. The segment includes for the face, lips, eyes, nails and natural cosmetics. Excluded are products applied to the skin for cleansing and care. Cosmetics include products such as makeup, lipsticks, mascara, and nail polishes.

Structure:

The market consists of 5 different markets:

The Face Cosmetics cover decorative cosmetics that primarily serve as beauty products for the face including foundation makeup, concealers, face powders, BB and CC creams etc.
The Lip Cosmetics cover decorative cosmetics that serve as beauty products for the lips including lipsticks, lipliner, and lip gloss.
The Eyes Cosmetics covers beauty products for the eyes including mascara, eyeliner, eye shadow, and makeup for eyebrows.
The Nails Cosmetics cover beauty products for the nails including polishes and top coats.
The Natural Cosmetics cover beauty products for the face, eyes, and nails made completely or partially from natural ingredients and containing low or minimal amounts of synthetic chemicals.

Additional Information:

The market comprises revenue, average revenue per capita, sales channel, and luxury share. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). For more information on the displayed data, click the info button on the right side of each box.

Citation formats