Serbia is leading the ranking by revenue in the Software as a Service segment of the public cloud market, recording 119.9 million euros in 2024. Following closely behind is Bosnia and Herzegovina with 53.54 million euros, while North Macedonia is trailing the ranking with 11.28 million Euros.
Revenue of the software as a service segment of the public cloud market in the Western Balkans in 2024, by country
(in million euros)
Data provided by Statista Market Insights are estimates.
Definition:
Software as a Service (SaaS) refers to the type of public cloud service that delivers software applications over the internet on a subscription basis. Users can access and use the software through web browsers without having to install or maintain it locally. SaaS eliminates the need for purchasing, installing, and updating software, thus offering convenience and automatic updates while allowing users to focus on using the software to meet their requirements. The SaaS market includes the companies that provide these types of cloud-based software resources and services to individuals, businesses, and organizations. A typical example of this type of service is Microsoft Office 365, an SaaS suite of applications (e.g., Word, Excel, and PowerPoint) available for purchase by subscription and accessible via a web browser.
Additional Information:
The Software as a Service (SaaS) market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.
Key players of the SaaS market include companies such as Microsoft (Office 365), Salesforce (Customer 360), Oracle (Cloud applications), and IBM (Cloud).
For more information on the data displayed, use the info button right next to the boxes.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista. (September 25, 2024). Revenue of the software as a service segment of the public cloud market in the Western Balkans in 2024, by country (in million euros) [Graph]. In Statista. Retrieved October 08, 2024, from https://www.statista.com/forecasts/1496105/western-balkans-software-as-a-service-market-revenue
Statista. "Revenue of the software as a service segment of the public cloud market in the Western Balkans in 2024, by country (in million euros)." Chart. September 25, 2024. Statista. Accessed October 08, 2024. https://www.statista.com/forecasts/1496105/western-balkans-software-as-a-service-market-revenue
Statista. (2024). Revenue of the software as a service segment of the public cloud market in the Western Balkans in 2024, by country (in million euros). Statista. Statista Inc.. Accessed: October 08, 2024. https://www.statista.com/forecasts/1496105/western-balkans-software-as-a-service-market-revenue
Statista. "Revenue of The Software as a Service Segment of The Public Cloud Market in The Western Balkans in 2024, by Country (in Million Euros)." Statista, Statista Inc., 25 Sep 2024, https://www.statista.com/forecasts/1496105/western-balkans-software-as-a-service-market-revenue
Statista, Revenue of the software as a service segment of the public cloud market in the Western Balkans in 2024, by country (in million euros) Statista, https://www.statista.com/forecasts/1496105/western-balkans-software-as-a-service-market-revenue (last visited October 08, 2024)
Revenue of the software as a service segment of the public cloud market in the Western Balkans in 2024, by country (in million euros) [Graph], Statista, September 25, 2024. [Online]. Available: https://www.statista.com/forecasts/1496105/western-balkans-software-as-a-service-market-revenue