This timeline presents the digital advertising expenditure per internet user in Italy in 2017 and 2025. According to the source digital advertising spending in the Italy amounted to 91.31 U.S. dollars per internet user in 2020. The Statista Digital Market Outlook estimates that per user spending will increase to 136.94 U.S dollars by 2025.
Digital advertising spending per internet user in Italy from 2017 to 2025 (in U.S. dollars)
Statistics on Digital advertising in Italy
Overview
4
Italian market overview
7
- Premium Statistic Internet ad spend in Italy 2015-2024
- Premium Statistic Advertising spending share in Italy 2021, by medium
- Premium Statistic Internet ad spending in Italy 2016-2025, by device
- Premium Statistic Digital advertising spending share Italy 2021, by industry
- Premium Statistic Digital ad spending per internet user in Italy 2017-2025
- Premium Statistic Programmatic ad spending in Italy 2014-2021
- Premium Statistic Programmatic ad spend growth in Italy 2015-2021
Formats
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- Premium Statistic Digital ad spend growth in Italy 2021, by format
- Premium Statistic Online video advertising spending in Italy 2017-2025
- Premium Statistic Display ad spending Italy 2019-2021
- Premium Statistic Online banner advertising spending in Italy 2017-2025
- Premium Statistic Social media advertising spending in Italy 2017-2025
- Premium Statistic Search ad spending Italy 2019-2021
Mobile
5
- Premium Statistic Mobile cellular subscriptions per 100 capita in Italy 2010-2025
- Premium Statistic Mobile ad spending in Italy 2016-2025
- Premium Statistic Mobile ad spending growth in Italy 2017-2025
- Premium Statistic Mobile ad spending in Italy 2016-2025, by format
- Premium Statistic Mobile share of internet ad spend in Italy 2016-2025
Consumer attitudes
5
- Premium Statistic Attitudes towards online advertising in Italy 2022
- Premium Statistic Sources first introducing web users to new brands in Italy 2021
- Premium Statistic Perceived reliability of information sources in Italy 2021
- Premium Statistic Sources driving purchase decisions of Gen Z in Italy 2021
- Premium Statistic Reasons why Italian consumers prefer video ads over other ad types 2021
Further related statistics
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- Digital ad spending per internet user in Canada 2012-2020
- Digital advertising budget share in Ukraine 2021, by format
- Growth of digital media budgets worldwide 2023, by format
- Digital advertising expenditure in Norway 2007-2019, by platform
- Google's market share of global digital ad revenues 2016-2019
- Per user search engine advertisement spending in Russia 2017-2027
- Share of digital ad spend Australia 2017-2018
- Online ad response readiness among non-English users in India - by language 2016
- Duration of daily internet usage in Germany 2016, by age
- Internet advertising spending in Taiwan 2012-2021
- Share of SMBs advertising online South Australia 2016
- Internet usage experience in Malaysia 2020 in terms of years
- Mexico: largest digital advertisers among retail stores Mexico 2018
- Adways' operating profit FY 2012-2021
- Leading shared health related websites in France 2019
- Tablet penetration among U.S. internet users 2013-2020
Further Content: You might find this interesting as well
Statistics
- Digital ad spending per internet user in Canada 2012-2020
- Digital advertising budget share in Ukraine 2021, by format
- Growth of digital media budgets worldwide 2023, by format
- Digital advertising expenditure in Norway 2007-2019, by platform
- Google's market share of global digital ad revenues 2016-2019
- Per user search engine advertisement spending in Russia 2017-2027
- Share of digital ad spend Australia 2017-2018
- Online ad response readiness among non-English users in India - by language 2016
- Duration of daily internet usage in Germany 2016, by age
- Internet advertising spending in Taiwan 2012-2021
- Share of SMBs advertising online South Australia 2016
- Internet usage experience in Malaysia 2020 in terms of years
- Mexico: largest digital advertisers among retail stores Mexico 2018
- Adways' operating profit FY 2012-2021
- Leading shared health related websites in France 2019
- Tablet penetration among U.S. internet users 2013-2020
Statista. (August 11, 2021). Digital advertising spending per internet user in Italy from 2017 to 2025 (in U.S. dollars) [Graph]. In Statista. Retrieved March 22, 2023, from https://www.statista.com/forecasts/242243/digital-ad-spending-per-internet-user-in-italy
Statista. "Digital advertising spending per internet user in Italy from 2017 to 2025 (in U.S. dollars)." Chart. August 11, 2021. Statista. Accessed March 22, 2023. https://www.statista.com/forecasts/242243/digital-ad-spending-per-internet-user-in-italy
Statista. (2021). Digital advertising spending per internet user in Italy from 2017 to 2025 (in U.S. dollars). Statista. Statista Inc.. Accessed: March 22, 2023. https://www.statista.com/forecasts/242243/digital-ad-spending-per-internet-user-in-italy
Statista. "Digital Advertising Spending per Internet User in Italy from 2017 to 2025 (in U.S. Dollars)." Statista, Statista Inc., 11 Aug 2021, https://www.statista.com/forecasts/242243/digital-ad-spending-per-internet-user-in-italy
Statista, Digital advertising spending per internet user in Italy from 2017 to 2025 (in U.S. dollars) Statista, https://www.statista.com/forecasts/242243/digital-ad-spending-per-internet-user-in-italy (last visited March 22, 2023)
Digital advertising spending per internet user in Italy from 2017 to 2025 (in U.S. dollars) [Graph], Statista, August 11, 2021. [Online]. Available: https://www.statista.com/forecasts/242243/digital-ad-spending-per-internet-user-in-italy