digital advertising spending in Europe, up from 41 percent in 2019. The Statista Digital Market Outlook estimates that this share will increase further in the next few years and reach 53 percent by 2025.
In 2020, mobile ad spending accounted for 44 percent of Share of mobile in digital advertising spending in Europe from 2017 to 2025
Statistics on Digital advertising in the United Kingdom (UK)
Overview of the European market
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- Premium Statistic Digital advertising spending worldwide 2021-2026
- Premium Statistic Internet advertising spending worldwide 2000-2024, by region
- Premium Statistic Digital advertising spending in Europe 2006-2022
- Premium Statistic Digital ad spending in Europe 2006-2021, by format
- Premium Statistic Programmatic ad spend in Europe 2016-2022, by marketplace type
- Premium Statistic Share of mobile in digital ad spending in Europe 2017-2025
- Premium Statistic Largest digital advertising markets in Europe 2021
Overview of the UK market
7
- Premium Statistic Digital publisher revenue in the UK 2019-2022
- Premium Statistic Digital advertising spending in the United Kingdom (UK) 2008-2021
- Premium Statistic Digital ad spend growth in the United Kingdom (UK) 2020-2021
- Premium Statistic Online ad spend in the United Kingdom (UK) 2021, by industry
- Premium Statistic Advertising inflation in the UK 2020-2021, by medium
- Premium Statistic Revenue of digital advertising agencies in the UK 2012-2022
- Premium Statistic Number of digital advertising agencies in the UK 2012-2022
Formats
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- Premium Statistic Online ad spend in the UK 2021, by type
- Premium Statistic Digital ad spend growth in the United Kingdom (UK) 2021-2023, by format
- Premium Statistic Nonprofit digital ad spend in North America & the UK 2021, by format
- Premium Statistic Leading B2C marketing channels in the UK 2022
- Premium Statistic B2C marketing channels with highest growth potential in the UK 2022
- Premium Statistic Digital marketing channels with increased investment in the UK 2021
Mobile
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- Premium Statistic Mobile advertising spending in the UK 2021-2025
- Premium Statistic Growth of mobile ad spend in the UK 2021-2025
- Premium Statistic Mobile share of digital ad spend in the UK 2008-2021
- Premium Statistic Share of mobile in marketing budgets in the UK 2022
- Premium Statistic Contribution of mobile marketing to companies' performance in the UK 2021
- Premium Statistic Share of marketers increasing Android or iOS spend in the U.S. and UK 2022
Consumer insights
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- Premium Statistic Ad spend vs. media time gap in the UK 2022
- Premium Statistic Consumer trust in advertising in the UK 2022, by media
- Premium Statistic Attitudes towards online advertising in the UK 2022
- Premium Statistic Attitudes to personalized advertising in the U.K. 2022
- Premium Statistic Consumer perception of ad adjacency in the UK 2021
- Premium Statistic Complaints about digital advertising in the UK 2021, by ad location
- Premium Statistic Sources of inspiration used by fashion & lifestyle buyers in the UK 2022
Further related statistics
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- Share of mobile ad spending in digital ad expenditure in Hong Kong 2016-2022
- Share of mobile in digital ad spend in South Korea 2012-2018
- Share of mobile ad spending in digital ad expenditure in Taiwan 2016-2022
- Share of mobile in digital ad spend in Japan 2012-2018
- Mobile marketing budget allocation in EMEA 2016-2019
- Share of mobile in digital ad spend in Finland 2012-2018
- Share of mobile in digital ad spend in Russia 2012-2018
- Share of mobile ad spend in digital ad expenditure in China 2016-2023
- Share of mobile in digital ad spend in Asia Pacific 2012-2018
- Share of mobile in digital ad spend in the Middle East & Africa 2012-2018
- Mobile share of digital ad spend in Europe 2020, by country
- Chile: mobile internet ad spend 2018-2022
- Mobile advertising spending in Hungary 2011-2019
- Mobile ad spend in Indonesia 2011-2017
- Mobile share in digital ad spend in the U.S. 2021, by industry
- Mobile advertising spend in Serbia 2016-2021
- Mobile ad spend growth in Europe 2020, by country
- Greenhouse gas emissions of the transport sector in Slovenia 2011-2020
Further Content: You might find this interesting as well
Statistics
- Share of mobile ad spending in digital ad expenditure in Hong Kong 2016-2022
- Share of mobile in digital ad spend in South Korea 2012-2018
- Share of mobile ad spending in digital ad expenditure in Taiwan 2016-2022
- Share of mobile in digital ad spend in Japan 2012-2018
- Mobile marketing budget allocation in EMEA 2016-2019
- Share of mobile in digital ad spend in Finland 2012-2018
- Share of mobile in digital ad spend in Russia 2012-2018
- Share of mobile ad spend in digital ad expenditure in China 2016-2023
- Share of mobile in digital ad spend in Asia Pacific 2012-2018
- Share of mobile in digital ad spend in the Middle East & Africa 2012-2018
- Mobile share of digital ad spend in Europe 2020, by country
- Chile: mobile internet ad spend 2018-2022
- Mobile advertising spending in Hungary 2011-2019
- Mobile ad spend in Indonesia 2011-2017
- Mobile share in digital ad spend in the U.S. 2021, by industry
- Mobile advertising spend in Serbia 2016-2021
- Mobile ad spend growth in Europe 2020, by country
- Greenhouse gas emissions of the transport sector in Slovenia 2011-2020
Statista. (October 21, 2021). Share of mobile in digital advertising spending in Europe from 2017 to 2025 [Graph]. In Statista. Retrieved March 28, 2023, from https://www.statista.com/forecasts/312275/mobile-share-digital-ad-spend-western-europe
Statista. "Share of mobile in digital advertising spending in Europe from 2017 to 2025." Chart. October 21, 2021. Statista. Accessed March 28, 2023. https://www.statista.com/forecasts/312275/mobile-share-digital-ad-spend-western-europe
Statista. (2021). Share of mobile in digital advertising spending in Europe from 2017 to 2025. Statista. Statista Inc.. Accessed: March 28, 2023. https://www.statista.com/forecasts/312275/mobile-share-digital-ad-spend-western-europe
Statista. "Share of Mobile in Digital Advertising Spending in Europe from 2017 to 2025." Statista, Statista Inc., 21 Oct 2021, https://www.statista.com/forecasts/312275/mobile-share-digital-ad-spend-western-europe
Statista, Share of mobile in digital advertising spending in Europe from 2017 to 2025 Statista, https://www.statista.com/forecasts/312275/mobile-share-digital-ad-spend-western-europe (last visited March 28, 2023)
Share of mobile in digital advertising spending in Europe from 2017 to 2025 [Graph], Statista, October 21, 2021. [Online]. Available: https://www.statista.com/forecasts/312275/mobile-share-digital-ad-spend-western-europe