Revenue growth of social media advertising in the UK 2018-2027

Published by Statista Research Department, Jun 1, 2023
The revenue growth in the social media advertising segment of the digital advertising market in the United Kingdom was forecast to continuously decrease between 2023 and 2027 by in total 6.4 percentage points. The revenue growth is estimated to amount to 1.51 percent in 2027.

Find other key market indicators concerning the social media advertising segment of the digital advertising market in the United Kingdom, such as average ad spending per internet user (ARPU) and revenue.

Revenue growth of social media advertising in the United Kingdom from 2018 to 2027

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Supplementary notes

Data provided by Statista Market Insights are estimates.

Social Media Advertising includes all ad revenue generated by social networks or business networks such as Facebook, Twitter or LinkedIn. Ads in social networks can appear as sponsored posts within organic content or besides the newsfeed.

Social Media Advertising does not include ads within online games nor revenues generated from membership subscriptions or premium fees.

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Overview

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Revenue

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Country comparisons

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Digital advertising formats in the UKAdvertising in the UKProgrammatic advertising in the UKDigital out-of-home advertising UKInfluencer marketing in the United Kingdom (UK)
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