Global: toy & games market revenue by country 2022

This statistic depicts the revenue of the toys & games market in 2022, by country. In that year, the toys & games market revenue in China amounted to approximately 78.7 billion U.S. dollars. For information on over 200 markets in 150 countries, please visit Consumer Market Outlook.

Revenue of the toys & games market worldwide by country in 2022 (in billion U.S. dollars)

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Supplementary notes

Data provided by Statista Market Outlooks are estimates

The Toys and Games market is constituted by a wide variety of products intended mainly, but not exclusively, for the entertainment of children. The market focuses on traditional segments like dolls, construction sets as well as card games. Board games are excluded. Big brands in this category are Mattel, Lego, Hasbro, MGA Entertainment, etc.

All figures are estimate. A detailed methodology can be found in the Statista Market Outlook.

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