Attitudes towards online advertising in India 2022

When asked about "Attitudes towards online advertising", most Indian respondents pick "I have bought products because celebrities or influencers advertised them" as an answer. 39 percent did so in our online survey in 2022.
The Global survey is part of Statista Consumer Insights, providing you with exclusive consumer survey results on more than 500 industries and topics.

Attitudes towards online advertising in India in 2022

Characteristic	Share of respondents
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Number of respondents

4,030 respondents

Age group

18-54 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these statements about online advertising do you agree with?"

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