Digital advertising touchpoints in India 2024

Published by
Umair Bashir,
Aug 1, 2024
"Social media websites and apps" and "Video portals (e.g., YouTube)" are the top two answers among Indian consumers in our survey on the subject of "Digital advertising touchpoints".
Find this and more survey data on digital advertising touchpoints in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Digital advertising touchpoints in India as of June 2024

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Number of respondents

24,191 respondents

Age group

18-54 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Where have you come across digital advertisements in the past 4 weeks?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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Statistics on " Digital advertising in India "

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Other statistics that may interest you Digital advertising in India

Overview

5

Emerging advertising platforms

6

Expenditure by channel

4

Expenditure by format

4

Influencer advertising

5

Social media advertising

4

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Topics

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