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Argentina: retail e-commerce sales growth 2018-2024, by category

It has been forecast that e-commerce retail sales in Argentina would increase at an average of 29.3 percent in 2020 compared to the previous year, partially due to the COVID-19 pandemic. In 2019, the segment with the highest growth rate was electronics and media at over 39 percent.

Annual retail e-commerce sales growth in Argentina from 2018 to 2024, by category

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Special properties

* forecasts adjusted for the impact of COVID-19

Supplementary notes

The eCommerce market includes the sale of only physical goods via a digital channel (from all types of devices) to a private end user (B2C). Cross-border purchases are attributed to the country of the buyer.The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streaming services (see instead: Digital Media), online booking of plane and concert tickets, etc. B2B eCommerce and purchase or resale of goods (reCommerce and C2C) are not included. All monetary figures refer to the B2C sales before the deduction of VAT and do not factor in shipping costs.

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Statistics on "E-commerce in Argentina"

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