This statistic shows the results of a survey conducted in the United States in 2018 on online shopping. Some 32 percent of the respondents stated that they are using the direct-purchase option occasionally on social media. The Survey Data Table for the Statista survey Online-Shopping in the U.S. 2018 contains the complete tables for the survey including various column headings.
Do you use the direct-purchase option when you find an interesting product on social media?
Characteristic
Share of respondents
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Statista. (January 28, 2019). Do you use the direct-purchase option when you find an interesting product on social media? [Graph]. In Statista. Retrieved May 25, 2022, from https://www.statista.com/forecasts/962003/usage-of-direct-purchase-on-social-media-by-us-consumers
Statista. "Do you use the direct-purchase option when you find an interesting product on social media?." Chart. January 28, 2019. Statista. Accessed May 25, 2022. https://www.statista.com/forecasts/962003/usage-of-direct-purchase-on-social-media-by-us-consumers
Statista. (2019). Do you use the direct-purchase option when you find an interesting product on social media?. Statista. Statista Inc.. Accessed: May 25, 2022. https://www.statista.com/forecasts/962003/usage-of-direct-purchase-on-social-media-by-us-consumers
Statista. "Do You Use The Direct-purchase Option When You Find An Interesting Product on Social Media?." Statista, Statista Inc., 28 Jan 2019, https://www.statista.com/forecasts/962003/usage-of-direct-purchase-on-social-media-by-us-consumers
Statista, Do you use the direct-purchase option when you find an interesting product on social media? Statista, https://www.statista.com/forecasts/962003/usage-of-direct-purchase-on-social-media-by-us-consumers (last visited May 25, 2022)