Retail & Trade
Shopping Behavior

Sources of information about products in the U.S. 2022

Published by

Alexander Kunst,

Mar 8, 2023

54 percent of U.S. respondents answer our survey on "Sources of information about products" with "Search engines (e.g. Google)". The survey was conducted in 2022, among 9,992 consumers.
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Sources of information about products in the U.S. in 2022

Characteristic	Share of respondents
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Number of respondents

9,992 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "How do you search for specific information on a product that you want to buy?"

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