Fee-based online dating usage by brand in the UK 2023

We asked UK consumers about "Fee-based online dating usage by brand" and found that "Bumble" takes the top spot, while "Zoosk" is at the other end of the ranking.
These results are based on a representative online survey conducted in 2023 among 162 consumers in the UK. Statista Consumer Insights offer you exclusive market research results from over 50 countries and territories worldwide.

Fee-based online dating usage by brand in the UK as of September 2023

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Number of respondents

162 respondents

Age group

18-64 years

Special properties

respondents who used and spent money on online dating (Marketing & social media, Services & eServices)

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these online dating providers (website or app) have you used as a paying customer in the past 12 months?"

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