British Diageo, French Pernod Ricard and Chinese Kweichow Moutai are the most important companies by revenue in this sector worldwide.
The market for Alcoholic Drinks is structured into retail sales for at home consumption and on-premise or foodservice sales for out-of-home consumption. The at-home market, also called off-trade market, covers all retail sales via super- and hypermarkets, convenience stores or similar sales channels. The out-of-home market, also called on-trade market, away-from-home market or HORECA encompasses all sales to hotels, restaurants, catering, cafés, bars and similar hospitality service establishments. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes. The valuation of the out-of-home segment at retail prices means a significant change of the market definition in comparison to earlier iterations of the Consumer Market Outlook, as out-of-home consumption was valued at wholesale prices before. This means, market totals are not comparable to published data from prior years. The price per unit always references liters as a base unit. One liter of spirits roughly equals 50 shots of 2 cl each.
- Distilled Spirits
Alcoholic Drinks Report 2019 - Spirits
Statista Consumer Market Outlook - Segment ReportDownload
Revenue Revenue Growth
in the Spirits market in million US$ in percent
- Revenue Growth
Average Revenue per Capita
in the Spirits market in US$
Spirits are globally the second-most important segment in the market for Alcoholic Drinks by value. Included here are only distilled alcoholic beverages (including blended or mixed beverages) whereas strong alcoholic drinks gained by fermentation are part of the Cider, Perry & Rice Wine segment and non-alcoholic variants (mocktails) are out of scope. The global market for Spirits has been mostly driven by premiumization as volume demand has been mostly flat or falling in developed markets.
Out of Home Revenue Share Out of Home Volume Share
in the Spirits market in percent in percent
- Out of Home Revenue Share
- Out of Home Volume Share
Volume Volume Growth
in the Spirits market in million litres in percent
- Volume Growth
Average Volume per Capita
in the Spirits market in litres
Price per Unit
in the Spirits market in US$
Global Comparison - Revenue
in the Spirits market in million US$
The Spirits market is built on resources from the Statista platform as well as on in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. We evaluate the status quo of the market, monitor trends, and create an independent forecast regarding market developments of the global Spirits industry.
Here you can find more studies and statistics about "Spirits".