Motorcycles - France

  • France
  • Revenue in the Motorcycles market in France is projected to reach US$2.52bn in 2024.
  • The market is expected to show an annual growth rate (CAGR 2024-2028) of 1.83%, resulting in a projected market volume of US$2.71bn by 2028.
  • The largest segment in the market is On-road Motorcycles, which is projected to have a market volume of US$1.99bn in 2024.
  • The unit sales of Motorcycles market in France are expected to reach 222.80k motorcyles by 2028.
  • The volume weighted average price of Motorcycles market in France in 2024 is expected to be US$12.15k.
  • With a motorcycle unit sales share of 0.0% in 2024, BMW Motorrad is expected to have the highest market share in France.
  • The value market share of BMW Motorrad in France is expected to be 0.0% in 2024.
  • From an international perspective, it is shown that the most revenue will be generated in India (US$31,140.00m in 2024).
  • The demand for electric motorcycles in France is steadily increasing, driven by the country's commitment to reducing carbon emissions.

Key regions: Thailand, Italy, Indonesia, Spain, Germany

 
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Analyst Opinion

The Motorcycles market in France has witnessed significant growth in recent years, driven by changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors.

Customer preferences:
In France, there is a growing preference for motorcycles as a mode of transportation, especially in urban areas. This is primarily due to their agility, fuel efficiency, and lower maintenance costs compared to cars. Additionally, motorcycles are seen as a stylish and convenient option for commuting in congested cities.

Trends in the market:
One of the key trends in the French motorcycles market is the rising demand for electric motorcycles. With increasing environmental concerns and government initiatives to reduce carbon emissions, there is a growing interest in electric vehicles, including motorcycles. Electric motorcycles offer a cleaner and quieter alternative to traditional gasoline-powered bikes, making them attractive to environmentally-conscious consumers. Another trend in the market is the popularity of retro-style motorcycles. These bikes, inspired by classic designs from the past, have gained a significant following among motorcycle enthusiasts in France. The retro-style motorcycles offer a blend of nostalgia and modern technology, appealing to riders who value both style and performance.

Local special circumstances:
France has a rich motorcycle culture, with a long history of motorcycle manufacturing and racing. This heritage has created a strong enthusiast community and a vibrant market for motorcycles in the country. The presence of iconic motorcycle brands and the availability of specialized motorcycle shops and events contribute to the overall growth of the market.

Underlying macroeconomic factors:
The French economy has been growing steadily, leading to an increase in disposable income among consumers. This has positively impacted the motorcycles market, as more people are able to afford motorcycles as a recreational vehicle or as an alternative mode of transportation. Additionally, favorable financing options and low-interest rates have made motorcycles more accessible to a wider range of consumers. In conclusion, the Motorcycles market in France is experiencing growth due to changing customer preferences, emerging trends such as electric and retro-style motorcycles, local special circumstances like the rich motorcycle culture, and underlying macroeconomic factors including a growing economy and increased disposable income.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on motorcycle sales and revenue excluding scooters/mopeds under 50cc category.

Modeling approach / Market size:

Market sizes are determined by a Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use manufacturer websites, national statistics offices, motorcycle associations, motorcycles sales websites. Next we use relevant key market indicators and data from country-specific associations such as GDP per capita, consumer price index, consumer spending, and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the forecasting is done on a make level for Motorcycles, using a mix of standard approaches, e.g., exponential smoothing, and uses parameters which best fit the historical data. The main drivers are GDP per capita, consumer price index, consumer spending, and population.

Additional Notes:

The market is updated once a year.

Overview

  • Unit Sales
  • Analyst Opinion
  • Revenue
  • Price
  • Global Comparison
  • Methodology
  • Key Market Indicators
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