Vacation Rentals - United States

  • United States
  • The Vacation Rentals market in the United States is projected to generate a revenue of US$19.77bn by 2024.
  • This revenue is expected to have an annual growth rate (CAGR 2024-2028) of 1.65%, resulting in a projected market volume of US$21.11bn by 2028.
  • The number of users in this market is also expected to increase to 64.10m users by 2028.
  • In 2024, the user penetration rate in the Vacation Rentals market is expected to be 18.3%, and it is projected to decrease to 18.4% by 2028.
  • The average revenue per user (ARPU) is expected to be US$315.90.
  • Additionally, it is expected that 84% of the total revenue in this market will be generated through online sales by 2028.
  • It is noteworthy that in comparison to other countries, United States is expected to generate the most revenue in the Vacation Rentals market, amounting to US$19.77bn in 2024.
  • Vacation rentals in the United States are experiencing a rise in popularity as travelers seek out more private and socially distanced accommodations during the pandemic.

Key regions: Vietnam, Malaysia, Indonesia, Germany, United Kingdom

 
Market
 
Region
 
Region comparison
 
Currency
 

Analyst Opinion

Vacation Rentals are becoming increasingly popular. Rooms, apartments or vacation homes can often be rented at very short notice, which increasingly represents an attractive accommodation alternative for tourists, especially from the USA and Europe.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and sales channels of vacation rentals.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, the Global Consumer Survey, third-party studies and reports, data from industry associations (e.g., UNWTO), and price data of major players in respective markets. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as country-related GDP, demographic data (e.g., population), tourism spending, consumer spending, internet penetration, and device penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, and exponential trend smoothing methods are applied. A k-means cluster analysis allows for the estimation of similar countries. The main drivers are tourism GDP per capita and respective price indices.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

Overview

  • Revenue
  • Sales Channels
  • Analyst Opinion
  • Users
  • User Demographics
  • Global Comparison
  • Methodology
  • Key Market Indicators
Please wait

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (United States)

Mon - Fri, 9am - 6pm (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asia)

Mon - Fri, 9am - 5pm (SGT)

Contact Kisara Mizuno
Kisara Mizuno
Senior Business Development Manager– Contact (Asia)

Mon - Fri, 10:00am - 6:00pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)

Mon - Fri, 9:30am - 5pm (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Latin America)

Mon - Fri, 9am - 6pm (EST)