Sport Events - Croatia

  • Croatia
  • Revenue in the Sport Events market is projected to reach US$22.62m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 2.05%, resulting in a projected market volume of US$24.53m by 2028.
  • In the Sport Events market, the number of users is expected to amount to 284.8k users by 2028.
  • User penetration will be 7.0% in 2024 and is expected to hit 7.3% by 2028.
  • The average revenue per user (ARPU) is expected to amount to US$80.22.
  • In global comparison, most revenue will be generated in the United States (US$16,430.00m in 2024).
  • With a projected rate of 17.1%, the user penetration in the Sport Events market is highest in Luxembourg.

Key regions: India, Brazil, Germany, South Korea, China

 
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Analyst Opinion

The Sport Events market in Croatia has seen significant growth in recent years, driven by a combination of customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. Customer preferences in Croatia have shifted towards a more active and healthy lifestyle, with an increasing interest in sports and physical activities. This has led to a growing demand for sport events, as individuals seek opportunities to participate in or spectate sporting competitions. Additionally, there is a strong sense of national pride in Croatia, with a passionate fan base supporting local teams and athletes. This loyalty and enthusiasm contribute to the popularity of sport events in the country. Trends in the market have also played a role in the development of the Sport Events market in Croatia. The rise of social media and digital platforms has allowed for greater visibility and promotion of sport events, attracting a wider audience. This has led to increased sponsorship and investment in sport events, further driving their growth. Additionally, there has been a trend towards hosting international sport events in Croatia, such as the European Handball Championship or the ATP tennis tournaments. This not only boosts tourism and local economy but also raises the profile of the country as a desirable destination for sport events. Local special circumstances in Croatia have also contributed to the growth of the Sport Events market. The country's geographical location, with its beautiful coastline and diverse landscapes, provides a stunning backdrop for outdoor sport events. This natural beauty, combined with a rich cultural heritage, makes Croatia an attractive destination for both participants and spectators. Furthermore, the government has shown strong support for the development of sport events, investing in infrastructure and facilities to host international competitions. Underlying macroeconomic factors have also played a role in the growth of the Sport Events market in Croatia. The country has experienced steady economic growth in recent years, leading to increased disposable income and consumer spending. This has allowed individuals to allocate more resources towards sport events, whether it be purchasing tickets, equipment, or merchandise. Additionally, the growth of the tourism industry in Croatia has created a larger pool of potential customers for sport events, as visitors seek unique experiences and activities during their stay. In conclusion, the Sport Events market in Croatia has experienced significant growth due to customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The increasing interest in sports and active lifestyles, coupled with the rise of social media and digital platforms, has driven demand for sport events. The country's natural beauty, cultural heritage, and government support have made Croatia an attractive destination for sport events. Lastly, the steady economic growth and thriving tourism industry have provided the necessary resources and customer base to support the growth of the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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